“Business Survival Rates Across the Urban-Rural Divide.“

Read “Business Survival Rates Across the Urban-Rural Divide.” on Community Development.



  • For each county, we identify the number of new firms born in each year and calculate their survival rate as the share of firms from each cohort still operating five years later.
  • We then explore how survival rates change over a simple urban–rural spectrum from 1990 to 2007.
  • As expected, survival rates vary significantly by birth year, and new businesses in rural communities tend to have higher survival rates than those in urban communities.

Contributors: Deller, Steven and Tessa Conroy.

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